Don Bluth

“When business executives are making the artistic decisions and don't understand animation, things can go awry.”

“Shelf-life for a regular video game usually is about three to five years, and that's it.”

“With movies, you are always in search is a good story, one that everyone will relate to and love. I love finding those stories and creating a visual world to tell the story.”

“I remember when we were doing the first Dragon's Lair, I got really involved with coming up with all the little rooms and what was the danger in the room and going into it with bats and spiders and snakes.”

“As you follow the escapades or the journey of the hero through a story, it evokes some kind of emotion in the viewers. The director's job is to make sure that the audience goes through the journey and has an emotional reaction.”

“Basically the children who watch it just see the little characters they love, and so they're not discerning about whether it looks great or it's a great story or anything.”

“I'm also very pleased that we were able to include a full orchestrated score for Dragon's Lair 3D. The 40 different music pieces blend with the action to make you feel more a part of the whole adventure.”

“I think the work that they do and the style of 3D graphics is absolutely fabulous and I think it's a great brush to use for some stories. And there are other brushes that I think are exclusive to a different kind of story.”

“Reese Witherspoon. She's sophisticated enough that you just like her. You like her and she's smart.”

“It just seems like the whole, overall animation world is trying to go where maybe animation doesn't belong.”

“If the machines can take the drudgery out of it and just leave us with the joy of drawing, then that's the best of both worlds - and I'll use those computers!”

“You just can't keep pouring money down an endless hole and never recoup any of it. It's got to be a business.”

“The marketing department is really an important part of getting an animated film to work. If the people running it are used to selling live action films and the hard rock music and the sex and all those things... Anything outside that, they just don't know what to do with it.”

“I cannot explain why they made that sequel to Secret of NIMH. Because they claim that it the original didn't make money, so what was the enthusiasm to make a sequel?”

“The heart of Dragon's Lair has always been its compelling story. With Dragon's Lair 3D, we think the team has really created an interactive animated movie.”

“I think we have to bottom out. When the studios jump out of the ring, perhaps the artist can get back in.”

“It's whatever sells; it's the business of it.”

“If you look at the game and everything, it's not quite like looking at an animated film, because that's total character. This, this is really movement, but it's got funny little things if you look for the humor. They're actually getting to the character.”

“We're waiting for the pendulum to swing back again, which I am absolutely confident it will.”

“Now they call in all of the authority figures they can find and hire them - the cost has gone up. The picture may or may not get better, but definitely, it gets more cumbersome.”