“A brand is a person that has a voice, evokes emotion and spreads a message. Build a brand or a brand will build you. Create your personal brand. If you don't build your own brand, you will let someone else brand you with the wrong label.”

Richie Norton is a British journalist and author. He is known for his sharp, insightful essays on politics and culture, often exploring the intersections of media, power, and public life. His work blends rigorous analysis with a keen eye for human detail.