“As soon as a woman's primary social value could no longer be defined as the attainment of virtuous domesticity, the beauty myth redefined it as the attainment of virtuous beauty. It did so to substitute both a new consumer imperative and a new justification for economic unfairness in the workplace where the old ones had lost their hold over newly liberated women.”

American feminist author, journalist, and conspiracy theorist

Naomi Rebekah Wolf is an American feminist author, journalist, and conspiracy theorist. She became widely known after publishing her first book, The Beauty Myth, in 1991, which made her a prominent voice in third-wave feminism. Her work drew both praise and criticism. Gloria Steinem and Betty Friedan were among those who supported it, while Camille Paglia was among its critics. In the 1990s, Wolf also worked as a political adviser to the presidential campaigns of Bill Clinton and Al Gore.