“When you're trying to persuade people, more often than not, they feel you're being pushy. When you focus on influencing them, they're much less defensive and open to hearing what you have to say.”

American psychiatrist, executive coach and consultant

Mark Goulston was an American psychiatrist, executive coach, and consultant. He was known for developing Surgical Empathy, a method built around focused empathy and used to help people move past emotional and psychological barriers. He worked with Fortune 500 companies, universities, and other organizations. His work centered on communication, performance, and well-being, with an emphasis on reaching people in ways that could reduce inner blocks and support healthier functioning.