“Back in 1999 and 2000, a few of us... a very few of us... Douglas Clegg, Seth Godin and I... offered free electronic copies of our books in an effort to reach an audience we otherwise wouldn't have reached and to test out a new marketing concept for books. Despite the industry screaming we were crazy, it worked.”

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About M. J. Rose

American author and book marketing executive

M. J. Rose is an American author and book marketing executive. She is known for her work as a writer and for her role in the business side of publishing. Her career spans both authorship and marketing, linking creative work with the practical task of bringing books to readers. She is credited here with 93 quotes on the site.

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