“Whether you like it or not, you are branding yourself. The concern is whether the brand is a positive one or not. It is therefore expected of every aspiring achiever who wants to make an indelible impact to first of all create and maintain a good brand.”

Israelmore Ayivor is a Ghanaian writer and cultural critic. His work explores themes of identity, diaspora, and the complexities of Black life in contemporary society, blending sharp analysis with lyrical prose. He is particularly noted for his essays on race, literature, and the intersections of African and global culture.