A biography for Troy Carterhasn’t been written yet.
“I stay away from the arts... writing songs, being creative - those are downloads from God. You can't do data analytics on art.”
“I'd like to open doors for underserved communities and minorities in entrepreneurship.”
“If a kid goes and buys a CD at Best Buy, we have no idea who the person is, how many times they listen to it, or anything like that.”
“There are not a lot of black men in the pop business.”
“In the future, an artist will be able to perform for the entire world in one date. For the fan, it will be a fully immersive experience - through a pair of glasses or whatever the device.”
“Before I even agreed to work with Hennessy and the Privilege Awards, I wanted to do some research on it, look up past winners, and find out more about it.”
“If you look at a company like Uber, a company that so anti-establishment that cab companies are trying to find ways to shut it down, one could compare that to how Public Enemy and NWA went after then-modern society in hip hop.”
“I didn't go to business school. I actually didn't even graduate high school. I ended up with a GED. So everything that I've learned in business, I've learned through experience.”
“I was just a kid in love with hip hop music. I love music. I love the culture. I wanted to be a part of it in any way.”
“Coming from the music business and seeing the transition from artists to fans, fans to consumers, it's really about understanding the psychology of why people want to associate with your brand.”
“In order to continue the growth, we have to go back to embracing technology and the way that people choose to consume music.”
“You're basically competing with the same exact product. Coke and Pepsi are at least in different cans. Lyft and Uber drivers are just swapping out the mustache for the U on the dashboard, depending on which one they're getting the call on.”
“I think piracy itself is going to end up going away.”
“It's always boiled down to the quality of your music and the quality of your deal with whoever's distributing your music: There are artists who sold a lot of records and didn't make money because of their deal, and artists who didn't sell nearly as much who made a great living because they own their masters.”
“I still have a day job, so I don't think I'll be a full-time Shark, but if they ever invited me back, I'd be more than happy to do it.”
“I don't think we're out there aggressively looking for deals. Our strategy is that business follows the creative. We're not out there scouring the marketplace for opportunities.”
“The venture capital world is completely stacked against minority entrepreneurs.”
“I'm from the streets, so I look at investing through a very unique lens.”
“There's less clutter in the beverage category than in the music category. A lot less clutter.”
“My third hire when I came to Spotify was Tiffany Kumar, who came on as our global head of songwriter relations. The whole idea was to put our heads together and figure out how to build and contribute within the songwriting community.”