Ted Rubin

“If you are only focused on the Money... You risk completely overlooking the People.”

“REAL trumps PERFECT... because REAL creates TRUST.”

“Make this part of your brand DNA... Tell Your Story In a Way People Will Care.”

“Boomers were the original Millennials.”

“Look at your own behaviors and ask yourself, “Would I want to be my friend???”

“It's about "Moments," not Milestones.”

“ROR: Return on Relationship™, #RonR… simply put the value that is accrued by a person or brand due to nurturing a relationship. ROI is simple $’s and cents. ROR is the value (both perceived and real) that will accrue over time through connection, trust, loyalty, recommendations and sharing.”

“People who Care about their Health, Share about their Health.”

“LESS fabrication, MORE facilitation”

“Listen for “Moments” — and Make it Personal”