Joe Sugg

“I was obsessed with 'the Beano' and 'the Dandy,' those comic books.”

“The kind of gardens I loved as a kid were the ones that were awesome to explore and get lost in, the ones that let you use your imagination. You can only achieve that when you're not plugged into the online world: it gives you time to think and come up with ideas.”

“I spent six weeks going down the East Coast from Cairns to Sydney on a Greyhound bus before I had my YouTube channel. I wish I'd had it though because I would have documented it all in vlogs, which would have been awesome to watch back - I had such good times.”

“I turn down about 85 per cent of sponsorship deals, because if it's a product like toilet cleaner, why would my audience care?”

“I've been on stage quite a lot over my years of doing YouTube - meet and greets and that kind of stuff. I always find the bigger the crowd, the less scary it is, in a weird way.”

“I feel like Australia and America have mixed up their possums though because possums in Australia are actually quite cute aren't they? The ones in America are scary - that's the one animal they forgot to get right when they were creating the world. They put them in the wrong countries.”

“I quite enjoyed having slicked-down hair like Fred Astaire, even though it made my head look like a conker.”

“I'm a big fan of a Cuban heel as I'm not the tallest.”

“I was the kid at school who would make the joke about himself before anyone else did.”

“I always loved 'The Osbournes' show, and I find the whole Kardashian thing fascinating.”

“I like taking on new challenges and trying to get good at them.”

“I'm the one in the family that's a bit sort of... not all there.”

“You forget how many generations love 'High School Musical.'”

“My bathroom is full of houseplants and candles.”

“The Argentine tango is slow, controlled and intricate. I've really fallen in love with this dance.”

“I think my go-to dish, if I wanted to make something I'd eat myself, would be a lemon drizzle cake. My nan used to make those, and her lemon drizzle cakes were always bang on.”

“Personally, I never started YouTube with the intention of becoming a celebrity.”

“There was no one that was doing things I guess the level that our generation of online stars got to. We just didn't know where it was going to lead to and how big it would actually get to. So I was, in my mind, I was fully prepared to sort of give it a go for a year. And then if it all didn't pan out, I would just go back to being a roof thatcher.”

“I'm a big fan of the singer/songwriter Rex Orange County; it's really easy listening for the weekend.”

“I've got into the habit of studying old 'Strictly' routines on YouTube.”