Henrik Fisker

“Once investors come in, it's hardly your company anymore!”

“I like doing business with people in India.”

“Tesla has defied everyone's predictions again and again. It has such a unique position in the market, and so far, whatever people think about Tesla and its business model, there is one fact that nobody can dispute: It pretty much has the market to itself.”

“I could imagine that boats sailing in harbors will only use electric engines. And then once they are out in the water they will use diesel.”

“We still haven't seen any cars take advantage of the electric powertrain in terms of how you proportion an electric vehicle versus traditional vehicles. Yes there's electric cars, but they haven't really done it in a beautiful way.”

“Design - pure beauty - will be number one at Fisker Coachbuild. We want to bring beautiful, desirable cars to the market, limit the production of each model, and do so with the highest quality.”

“I have a 100-mile round trip commute on some of the nations' busiest roads and enjoy every minute of it.”

“I like to have the widest part of the car being the wheels and not the body. It gives it a more athletic look and, with the sculpture, helps make a car look sexy.”

“The car industry has invested a lot in hybrid, but my opinion is electric cars will take over a lot of hybrids quicker than people think now.”

“Any car designer always dreams about designing their own car - if they say they don't, they're lying... For me, it was never about starting my own company just to make another car.”

“We designed a car that is for daily commutes and that you charge every day. The less you use the gasoline engine, the better mpg. Essentially, the Karma can achieve dramatic savings and low CO2 output when used as intended, as a daily commuter.”

“You always have to stimulate the senses.”

“At a European auto show, I had someone from a German car company come up to me and say the Karma should cost $125,000, not $87,900, but our development process lets us lower the costs. I guarantee it's profitable.”

“When I was at BMW and Aston Martin, I realized how difficult and how many resources it takes to create a car - let alone a car company.”

“My motivation for starting Fisker was simple: I thought there must be a market for beautiful, exciting, fast, environmentally friendly cars. The car is probably the only product you can still fall in love with and have a relationship with.”

“If you think about jeans or phones or television, we are used to new brands popping up right and left. But in the car industry, we grew up with Mercedes, BMW, General Motors, and Ford, and nobody can remember during his or her upbringing a new car brand coming to life.”

“I come from Denmark; Fisker Automotive comes from California.”

“When I design a car, I want people to look at it and go, 'Wow, that's kind of interesting,' and do a second take.”

“I want to explore the existing manufacturing abilities of Indian companies and create products together.”

“I remember, as a kid, riding in the back of my dad's old Saab 95 in Denmark. We were on the highway, and suddenly this silver Maserati Bora came upon us, then passed. At the time, to me, this car looked like a spaceship.”