Giles Deacon

“I believe in the democracy of design.”

“I don't really have a mentor.”

“One day I'll do a Dorian Gray, and there will be a picture in the attic. I'll look like Helen Daniels from 'Neighbours' after her stroke.”

“I did an art foundation course, and I knew I wanted to do something in a creative field. And fashion just seemed like the most fun.”

“I am really looking forward to walking past people on the street wearing my clothes and know I am designing for an everyday woman.”

“The natural world is a source of inspiration.”

“At a certain period in time, the fashion industry was portraying this image of a totally unrealistic woman, women who are not allowed to be themselves.”

“I love historical references.”

“Even if you have a lot of money, you may not want to spend a lot of it on clothes.”

“If you've invested money in buying a piece, you don't want it to just disintegrate. We all have that first wash anxiety, when that great t-shirt you've just bought shrinks away to nothing.”

“I'll spend a couple of days in Paris, a couple back in London, some time at the factory in Italy... I like travelling, but it can be a struggle to get home for weekends.”

“I don't like po-faced fashion.”

“Rooney Mara is someone I'd like to dress; we've not worked with her before and she certainly has very interesting personal style.”

“Pretty much hated school. I never really found my footing. I just didn't like lessons.”

“I love London. Wherever I've lived, I've always had my flat here.”

“I don't really see the point in planning to show off-schedule. I think it's things like showing on-schedule that helps London be organised as it is.”

“I've always been a big supporter of homeless charities across the board, ever since I first moved to London.”

“I do like designing clothes that are - not exactly lofty but intellectual in their sexiness.”

“Some things can be quite stupid yet interesting. Life can be like that.”

“I was never one for just sitting in front of the telly.”