Chris Murray

“Tell your good news as an evangelist would. Do so with a passion driven by a need to help and solve problems that some people didn’t even know they had.”

“It’s not how I view being a salesman. It’s how I live being a salesman.”

“I will not let those, who cannot recognise how I can be of service, dissuade me from showing them how I can help.”

“If you wish to sell to anyone you must earn the right to do so.”

“You truly help people with the things that you sell. Once you are aware of that vital piece of information every demonstration, every presentation, every transaction will be delivered with a light shining from your heart. From your heart will shine a beacon that tells all prospects you can truly help and that that is your sole purpose for being there.”

“22% of current business-to-business salespeople will be replaced by search engines within the next five years.”

“It saddens me to note that there will always be con artists and charlatans in the world. Men who aim to fool the public by clothing themselves in the robes of experts.”

“It has been my experience that around half of those offering a product or service, in every line of business, are quite utterly useless. Some of them actually bordering on criminal. The remainder are split between two camps, the acceptable and the exceptional. Unfortunately for the average man on the street, it is incredibly difficult to recognise which is which”

“For all salespeople - Driving around and talking to people for a living, with no recognisable return for the time or money spent by your employer - is a job description that belongs in the past.”

“Adopt the positive in everything you do, for there will always be positivity there to find, if that is what you seek.”

“The choices you make from this day forward will lead you, step by step, to the future you deserve.”

“I will ask questions that are so wide and open they will feel the need to speak for a week. Then from the information that they give to me, I will mould solutions designed specifically for them.”

“My intention was, only, ever to help you see the light shining brightly in front, and inside, of you.”

“Seeking those elusive individuals is like mining for rare gems. It will take hard work, patience, and a persistent attitude. To find that rich seam of colourful stones, you will have to chip through dirt and rock. You will have to learn how to hold rubble in your hands and see the fortune inside.”

“Customers get exactly what they need, while you hit your sales targets and become incredibly successful – fair deal.”

“From today onward, you will learn how to become evangelical about the many ways you help people.”

“It’s your own personal statement of who you want to become, based on how you wish to be remembered.”

“You will never change a prospective customer’s mind, my boy. There is a chance that he might make a new decision if enough reliable evidence comes his way, but to do that he has to want to listen - to hear it - and that requires trust and respect.”

“If you honestly know how you help people, then you should become passionate about sharing it, spread the good news, give everyone a chance to share in the solutions that you can provide.”

“Earning the Right is a commitment to be the sales professional that your customer really needs”