Chiara Ferragni

“The Blonde Salad never stops!”

“The first thing that inspires me is my mood, but I take inspiration from a lot of things: a rock song, a romantic movie or a specific lifestyle, like 1960s London and, of course, Italian 'dolce vita!'”

“I bought a Cartier nail bracelet to celebrate the fifth anniversary of my blog. It's an investment piece, but it's simple enough to wear every day, and it's something that will last forever.”

“I've never done fashion school or anything like that. But I have good instincts.”

“I'm happy with all of my past outfits, as they have felt right at the time, and your style always evolves.”

“I have always used Pantene hair products since I was a child, since I was 9 or 10 years old when I began to shampoo and condition my hair. I have also always been 'obsessed' with the brand's beautiful ad campaigns.”

“Nowadays, you don't need to live in a fashion capital of the world, have lots of money, or be able to shop during certain hours. With online retail, it's possible to browse and shop for fashion anytime of the day, from pretty much anywhere.”

“I was so proud of my team and myself for changing the rules of the fashion industry.”

“Be patient - if something is supposed to happen, it's going to happen. Whenever I've tried to force things, they didn't go right.”

“I strongly prefer to keep my hair loose and wavy, leaving it as natural as possible.”

“I used to share my everyday life on the first social media platforms, and I had a pretty big following.”

“My favourite leather jackets are timeless.”

“Since I was a young girl, I always wanted to pursue law studies. I would have never imagined that my career would have taken a complete different route.”

“At the beginning of my career, it was really difficult for my family to understand what I was working on, but they supported me anyway and gave me the best advice, which was to always be myself.”

“Everybody would like to be on the cover of 'Vogue.'”

“If you really want to follow me and know what I'm doing, it's Instagram. You know which city I'm in and what I'm doing. It's almost in real time.”

“When I started, I didn't have any idea of production or how things worked in footwear.”

“My secret has always been to be true to myself.”

“My intention was to create something that people loved to look at and they could find inspiration from, and that was it.”

“I love white T-shirts as much as I love black. I often wear total black. It's my favourite.”