“Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.”

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About Steve Jobs

American businessman, inventor, and investor

Steve Jobs was an American businessman, inventor, and investor. He was a leading figure in the personal computer revolution and co-founded Apple in 1976 with Steve Wozniak. After leaving Apple in 1985, he founded NeXT and bought Pixar in 1986, later serving as its chairman and majority shareholder until 2007. He returned to Apple in 1997 as CEO and remained closely involved in the development and promotion of many of the company’s major products until he resigned in 2011.

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