“Stop setting goals. Goals are pure fantasy unless you have a specific plan to achieve them.”

American educator, author, businessman, and speaker

Stephen Richards Covey was an American educator, author, businessman, and speaker. He is best known for The 7 Habits of Highly Effective People. He died while serving as a professor at the Jon M. Huntsman School of Business at Utah State University. Covey also wrote First Things First, Principle-Centered Leadership, The 7 Habits of Highly Effective Families, The 8th Habit, and The Leader In Me: How Schools and Parents Around the World Are Inspiring Greatness, One Child at a Time. In 1996, Time magazine named him among its 25 most influential people.