“Having fly-by-night fans that just like you because you're on the radio is one thing, but when you really have people that have kinda gone through the journey with you and you know, they go to 10 of your shows or they just feel like they are family and they just really want to see you win. That's the best thing you can have.”

Mexican-American rapper

Snow Tha Product, born Claudia Alexandra Madriz Meza, is a Mexican-American rapper known for her debut studio album, Unorthodox, released in 2011. Her early work drew positive attention and helped lead to a recording deal with Atlantic Records the next year. She later released the commercial mixtape Half Way There... Pt. 1 in 2016, which reached number 15 on the Top Rap Albums chart. Other releases did not chart, and she parted ways with Atlantic Records in November 2018.