“You'd think if anyone could charm America into caring about the evening news, it would be Katie Couric, the Tri Delt from Virginia who became America's sweetheart on the 'Today' show. But her ratings have been dismal - she comes in last place every week.”

American music journalist and author

Rob Sheffield is an American music journalist and author. He is known for writing about music with a close, personal voice that connects criticism, memory, and pop culture. His work appears in print as both journalism and books. He writes about songs and the culture around them, drawing on the perspective of a long-time music critic and writer.