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About Michelle Phan
American YouTube personality and entrepreneur
Michelle Phan is an American YouTube personality and entrepreneur, known for building an early online following around beauty and lifestyle content. She later became the founder and owner of EM Cosmetics. Phan is especially associated with the growth of beauty media on YouTube and with turning that visibility into a business of her own. She relaunched EM Cosmetics in 2017, continuing her work at the intersection of personal branding, cosmetics, and online influence.
More from Michelle Phan (95 quotes) →More quotes by Michelle Phan
- “I always had that yearning, that hunger, to one day be independent and be my own person and build my own worl…”Michelle Phan
- “Robust activity on one site is so much better than halfhearted activity on multiple sites.”Michelle Phan
- “Platforms - they come and go, but storytelling is forever.”Michelle Phan
- “Whatever happens, I'll just keep moving forward. Like an avalanche.”Michelle Phan
Explore Happiness
- “Happy man, who is dead to the world, and alive to God! separated from the world, and collected into Christ! B…”Johann Arndt
- “There's a lot of fun in life - and it's not about being serious all the time either. But it is about simplify…”Rhea Pillai
- “My theory is, 'Happy mommy, happy baby.'”Kim Kardashian