“Everywhere you turn, there are lists and statistics. Any business, any sport, any hobby - we will try to categorize who is the best at some component of that endeavor. It's part human nature and part technology, since we have been conditioned to have access to answers and trivial problems at our fingertips.”

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About Michael Gerber

American author and business trainer

Michael E. Gerber is an American author and business trainer. He is the founder of Michael E. Gerber Companies, a business skills training company based in Carlsbad, California. He is known for writing about business skills and the practical side of running a company. His work centers on helping people think more clearly about entrepreneurship and the systems that support a business.

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