“Some white Milwakeeans still referred to the North side as 'the cire', as they did in the 1960s, and if they ventured into it, they saw street after street of sagging duplexes, fading murals, twenty-four hour daycares, and corner stores with 'WIC Accepted Here' signs.”

American sociologist

Matthew Desmond is an American sociologist and professor at Princeton University. He is known for his work on housing, poverty, and inequality, and for leading the Eviction Lab there. At Princeton, he serves as the Maurice P. During Professor of Sociology and as principal investigator of the Eviction Lab. He was formerly the John L. Loeb Associate Professor of the Social Sciences at Harvard University, and was elected to the American Philosophical Society in 2022.