“People get excited about things like 'Swan Lake' because they generate a personal involvement. If you set up the story properly, audiences respond to the ambiguity. People ask, 'What exactly is happening in Act Four?' and I never say. I can't put it into words, but they've got a feeling about it, and that's good enough.”

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"People get excited about things like 'Swan Lake' because they generat…" — Matthew Bourne | Daily Quotes