“That’s the thing,” she said. “You add on getting rid of starvation and poverty like it’s a fringe benefit. Like the slice of lemon you get with a plate of whitebait.” He laughed. “That’s why I succeed,” he said, “where the men with beautiful souls always fail. If you walk through the market asking the stallholders to give you a slice of lemon for free, they’d laugh in your face. Pay for the whitebait and you get a good meal of whitebait for your money, plus the free lemon.”