“If you're sitting in your minivan, playing your computer animated films for your children in the back seat, is it the animation that's entertaining you as you drive and listen? No, it's the storytelling. That's why we put so much importance on story. No amount of great animation will save a bad story.”

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Originally said in English.

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About John Lasseter

American animator and filmmaker, Pixar co-founder Lasseter revolutionized animated storytelling with groundbreaking films like *Toy Story* and *Finding Nemo*, blending technical innovation with emotional depth. His leadership at Pixar and Disney reshaped how audiences engage with animated narratives, emphasizing creativity and collaboration.

More from John Lasseter (145 quotes) →
"If you're sitting in your minivan, playing your computer animated fil…" — John Lasseter | Daily Quotes