“In 'Before and After,' I identify the sixteen strategies that we can use to make or break our habits. Some are quite familiar, such as 'Monitoring,' 'Scheduling,' and 'Convenience.' Some took me a lot of effort to identify, such as 'Thinking,' 'Identity,' and 'Clarity.'”

American author, blogger, and speaker

Gretchen Craft Rubin is an American author, blogger, and speaker. She is known for writing and speaking about habits, happiness, and the everyday practices that shape a more satisfying life. Her work reaches a wide general audience through books, essays, and talks. Much of what she writes focuses on self-knowledge, behavior, and the small changes people use to live with more purpose and ease.