“Clubs have sponsors. They are just there for commercial reasons but the club calls them partners. Then you have the fans. The fans are emotionally involved, they are loyal, and the clubs call them customers. I think fans owning a share of the club would mean the owners know what 'customers' really think and feel.”

Italian football player and manager

Gianluca Vialli was an Italian footballer and manager, best known as a striker. Born in 1964, he began his club career with his hometown side Cremonese in 1980. His form there earned him a move to Sampdoria in 1984, where he became a prolific scorer and helped the club to major honours. With Sampdoria, he scored 85 league goals and won three Italian cups, Serie A, and the European Cup Winners Cup.