“It's fun to sentimentalize the 20th-century lifestyle and the 20th-century brain, but it helps nobody, it makes you look ancient, there's no going back, and you'd be miserable if you did.”

Canadian novelist and cultural commentator, Douglas Coupland is best known for his satirical exploration of millennial life and consumer culture. His 1991 novel *Microserfs* became a defining work of the digital age, while *Generation X* (1992) offered a sharp, generational critique of alienation and materialism. His essays and fiction continue to dissect the contradictions of modern existence.