“When it comes down to my brand, We the Best, we're about the people and whoever is passionate and in love the way I'm in love when it comes down to the headphones I'm promoting.”

American DJ, rapper, and record producer

DJ Khaled is an American DJ, rapper, and record producer. First known as a Miami radio personality, he built a career in hip-hop around his voice, his production work, and his role as a prominent collaborator on singles and albums. He is known for bringing together major artists and for serving as both producer and hype man on his projects. His style is marked by big, layered production, a distinctive booming delivery, and catchphrases that turn his motivational language into a recognizable part of his public persona.