“Pay-Per-View is run by drama. It is. It's true. I've done the research for myself. You look at Jon Jones. When Jon Jones fought Machida, probably did about $200,000, $300,000. When he fought Cormier, they made, like, $875,000.”

American former mixed martial artist

Demetrious Johnson is an American former mixed martial artist. He competed in the flyweight division of the Ultimate Fighting Championship and later in ONE Championship, and is known for his long run at the top of both promotions. In the UFC, he became the inaugural flyweight champion and defended the title 11 times in a row. He also holds the UFC flyweight record for 13 consecutive wins. In ONE Championship, he was flyweight champion and won the 2019 ONE Flyweight World Grand Prix.