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Originally said in English.
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About David Droga
Australian businessperson and advertising executive
David Bjorn Droga is an Australian businessperson and advertising executive. He is the founder of the agency Droga5 and later became vice chair of Accenture. Droga5 was acquired by Accenture Interactive in 2019, and Droga was named chief executive officer in August 2021. In 2022, he renamed Accenture Interactive to Accenture Song. In September 2025, he stepped down as CEO of Accenture Song and continued as vice chair of the wider organization.
More from David Droga (100 quotes) →More quotes by David Droga
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- “Before the term 'viral video' came out, we used the mass media to our advantage.”David Droga
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