“I guess I always had made some assumptions about what it would be like to work in a tech company, and some were right, and some were wrong. I had a lot of, looking back on it, now naive ideas about how companies build their brands, and a lot of those notions I ended up realizing were kind of wrong.”

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About Daniel Lyons

American writer

Daniel Lyons is an American writer. He worked as a senior editor at Forbes magazine and as a writer at Newsweek before becoming editor of ReadWrite. In March 2013, he left ReadWrite to take a position at HubSpot. His career has been in business and technology journalism, with editorial roles at major publications and online media companies.

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