“When I was asked to be a part of 'The Face,' I was like, 'This is exactly what I do without cameras.' I didn't find it any different than what I usually do for young girls - giving runway tips or just explaining how the whole industry works - but now you have, like, 19 cameras on you, documenting you while you scratch your nose.”

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About Coco Rocha

Canadian model and author

Mikhaila "Coco" Rocha is a Canadian model and author. Born in 1988, she is known as the first digital supermodel and for her work on behalf of younger models. Rocha coauthored the 2014 book Study of Pose. She also founded Coco Rocha Model Camp, co-owns Nomad Management Modeling Agency, and was announced in 2025 as the host of the Project Runway Canada reboot on Crave.

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