“The things that we're going to be able to do are going to take many, many years to achieve our end goal, which is to really lower costs in the industry by working with our interests better aligned with the teams, that's number one, which will affect their values going forward.”

American businessman, former NASCAR chief executive and chairman

Brian Zachary France is an American businessman best known for leading NASCAR. He was chief executive and chairman from 2003 to 2018, continuing a family role once held by his grandfather Bill France Sr. and his father Bill Jr. After leaving NASCAR, he founded Silver Falcon Capital, Inc. in 2019 and became its chief executive. His public profile is tied mainly to motorsports leadership and business management, rather than to any one public work or statement.