“It's a multi-billion dollar industry run by our family. That gives us some real unique advantages. We know our sport and our industry better than anybody else. We have the values from the original days. We understand how our stakeholders win and lose in a big way. So I think gives us an advantage to be family controlled, family owned.”

American businessman, former NASCAR chief executive and chairman

Brian Zachary France is an American businessman best known for leading NASCAR. He was chief executive and chairman from 2003 to 2018, continuing a family role once held by his grandfather Bill France Sr. and his father Bill Jr. After leaving NASCAR, he founded Silver Falcon Capital, Inc. in 2019 and became its chief executive. His public profile is tied mainly to motorsports leadership and business management, rather than to any one public work or statement.