“I began to learn about the camera and the actors. That gave me a lot of the skills. At the same time, advertising gives you a lot of vices, for example, an obsession for a superficial look, but at the same time, it gives you the capacity to synthesize the story - tell a story in one minute.”

Mexican filmmaker, active since the 1990s. He is known for his visually striking, emotionally layered narratives that explore human resilience and existential questions, earning critical acclaim for works like *Amores Perros* and *The Revenant*. His directorial approach often emphasizes long takes and naturalistic performances.