“As far as what makes a viral video, then it's gotta be something that you've either never seen before, a fresh piece of comedy, or something that relates to something topical.”

American filmmaker

Adam McKay is an American filmmaker. He began his career in the 1990s as head writer for NBC’s sketch comedy show Saturday Night Live, and later became known for his work with comedian Will Ferrell. After leaving SNL, McKay worked with Ferrell on a run of comedy films including Anchorman: The Legend of Ron Burgundy, Talladega Nights: The Ballad of Ricky Bobby, Step Brothers, and The Other Guys. The two also co-wrote and co-produced several television series and films, and McKay co-produced the website Funny or Die through Gary Sanchez Productions.