Snoop Dogg

“A lot of brands, you can't touch them. When you're dealing with Snoop Dogg, he brings you closer to the brand and it feels like it's a part of you.”

“Look at music for what it's worth around the world and not just America. In other countries, people are still buying CDs and going to record stores. But in America, it's all about digital. The game is breaking down. But, look at me, you need to know how to play the game the right way.”

“It ain't no fun if the homies can't have none.”

“I love Benny Hill. He one of my favourites of aaall time. Like, the way Benny did it, he was just amazing. Just seeing how he put songs together and comedy and the timing and the sketches. He was way ahead of his time.”

“It's so easy for a kid to join a gang, to do drugs... we should make it that easy to be involved in football and academics.”

“On 'Old School,' I was not an actor, I was Snoop Dogg, so I came to the set with a whole different vibe, and a different crew of people. And on 'Starsky and Hutch,' I was more of an actor. I wasn't Snoop Dogg, the rapper.”

“Snoop Scorsese, that's my director name.”

“To me, the Seventies were very inspirational and very influential... With my whole persona as Snoop Dogg, as a person, as a rapper. I just love the Seventies style, the way all the players dressed nice, you know, kept their hair looking good, drove sharp cars and they talked real slick.”

“I love making music and I'm falling in love with making records, so it's like having two girlfriends. But I can handle it.”

“That's how we do it in the black community; we give back to the people who made us who we are. We never forget that.”

“My younger son, Cordell, aka Lil Snoop, loves me like a fan loves Snoop Dogg. He's inspired by making me happy. My older son, Corde, aka Spank, does everything I say, with effort and determination - but he does it for himself. He gets his thrill out of seeing his own results on the football field.”

“It's hard to say goodbye to the streets. It's all how you do it. You can pass by and say, 'What's happening?' and keep it moving, but it's a certain element that'll never be able to roll with you once you get to this level, because that's the separation of it all.”

“I like going to areas where the murder rate is high and dropping it.”

“If the ride is more fly, then you must buy.”

“I used to get stressed out all the time when I thought winning was important. I wanted to try to win and help my kids win. Once I figured out it wasn't about winning or losing, it was about teaching these kids about being men, that's when I started to relax.”

“If you stop at general math, you're only going to make general math money.”

“Sometimes a loss is the best thing that can happen. It teaches you what you should have done next time.”

“I want to write, direct, produce, but in steps. I want to take steps. I don't want to just jump in because I sold a lot of records and just feel like I can jump into the movie world. Naw, I want to learn the movie world like I learned the music world.”

“Well, hip-hop is what makes the world go around.”