Robert Mondavi

“Whether I played marbles, whether I played football or slam anything else, I wanted to excel.”

“If you go back to the Greeks and Romans, they talk about all three - wine, food, and art - as a way of enhancing life.”

“As I traveled the world over, I traveled everywhere, and I learned so much.”

“My wife taught me the importance of living well.”

“I've always wanted to improve on the idea of living well, In moderation, wine is good for you - mentally, physically, and spiritually.”

“There are a lot of people with a lot of money, and I'm amazed they don't understand what a great pleasure it can be to give.”

“Ever since I was a child, I wanted to excel in everything.”

“We want to raise the art of living well.”

“We definitely need to get the excitement back.”

“It is giving me a great satisfaction, because I had the notion that we could make great wines equal to the greatest wines in the world, and everybody said it was impossible.”

“Once I was able to take care of myself and my children, I then wanted to share.”

“Also, many consumers consider a critic to be like God Almighty.”

“Wine has been with civilized man from the beginning.”

“Even more importantly, it's wine, food and the arts. Incorporating those three enhances the quality of life.”

“I want to make wines that harmonize with food - wines that almost hug your tongue with gentleness.”

“This is what I think is very essential... moderation can be good for you.”

“Critics have done the wine industry a lot of good overall.”

“Later, at Stanford University, I thought I'd become a lawyer or businessman, but my father came to me and said he thought there was a big future in the fine-wine business.”

“How beautiful it is to excel, and the goodness of giving from your heart.”

“I always knew the importance of it, since I was three or four years old my mother used to feed me wine and water. I grew up with wine as liquid food.”