Logan Green

“We created Lyft because we want to establish a radically different concept of personal transportation. We want people to think of transportation as a service enabled by technology instead of as an expensive and large piece of hardware to own.”

“We refer to Lyft as a 'mullet app.' Simple up front, a lot going on in the back.”

“Lyft Line is our biggest step in bringing down prices... We've been thinking about this ever since we launched Lyft. We always intended to do it.”

“Almost every ride we're profitable on. We make money on every ride.”

“To get to the office every day, I either take a Lyft or have my wife drop me off. It's about a 15-minute drive from my house to the office.”

“When you are talking about transportation, people aren't making their plans while in front of a computer.”

“Our goal was to completely change transportation. Change traffic. And make it possible to get anywhere you want to go without owning a car.”

“From the way that we build cars or going after space travel, I get excited about the transportation space because it's the second-highest household expense after housing.”

“Our goal was never to create a better taxi.”

“Uber is a good car service, and that's exactly what they were when we launched.”

“Every transportation department at schools thought that there should be a bike buddy program. They thought that bicycle commuters wanted to find another buddy to bike with to campus, which is a nice idea. But the consumer demand for that was about zero.”

“A lot of the other companies in the space have really left a bad taste in regulators' mouths. It's actually been a huge advantage when we come in and we take the time to sit down and get to know them, explain the business, explain what we do.”

“I think Uber is a good car service, but Lyft is going after a much bigger problem in trying to make life without a car possible and reinvent the way people get around cities.”

“In March 2005, I was appointed to the board of the Santa Barbara metro transit district. I was incredibly optimistic about how public transportation can be the solution to help people live in the city and not need a car.”

“The Millennial Generation - the biggest American generation in history - is reversing the migration into rural areas and moving back to city centers.”

“Every mom in a minivan, every person commuting - anytime they are on the road, they should be able to go into driver mode and give a ride to a neighbor. That's how we achieve scale.”

“Our vision for the world is making car ownership unnecessary.”

“We're building the ultimate experience for fun, flexibility, and empowerment where you can rent a car, fill it with discounted gas, meet new people, stop for a Starbucks coffee, and have your earnings deposited into your bank account all in the same day.”

“I grew up in L.A., and it's one of those cities designed around cars instead of the people that live there. I spent hours every day stuck in traffic, having the experience of looking around and seeing one person in every car.”

“Mobile forced us to rethink the user experience and do something people would be able to carry out on in a couple of seconds on the mobile phone. By stripping out all the work the user used to do and putting that on the company, we were able to create a much better user experience.”