Jil Sander

“The apparent pointlessness of fashion may be just what makes it so strong as a zeitgeist sensor. Even I, a designer, do not know why a certain proportion feels dated or why another one feels exciting at a given moment. I leave that to the cultural historians and theorists.”

“It is not easy to dress well.”

“In the end, you can' t talk to everyone.”

“I am convinced that there can be luxury in simplicity.”

“I sometimes feel that a pattern is almost a fashion statement in itself.”

“I'm not a gambler.”

“It may sound ambitious, but I really hope that modern design will spread all around the globe.”

“I feel very strongly that clothes that fit well make a person feel better. It's maybe half the value of the merchandise.”

“I am convinced that you don't need to spend a fortune to look like a million.”

“We look our best in subdued colors, sophisticated cuts, and a general air of sleek understatement.”

“You don't have to pay more to have a great form.”

“Even as a child, I told my whole family how to improve their looks.”

“My approach has always been rather sensual.”

“Initially, it was the unpractical in fashion that brought me to design my own line. I felt that it was much more attractive to cut clothes with respect for the living, three-dimensional body rather than to cover the body with decorative ideas.”

“I feel that things happen for a reason and open up new opportunities.”

“I try as much as possible to give you a great basic product and what comes out, I feel, is really amazing.”

“If you cut a painter's hands off, he'd still feel the urge to pick up a brush.”

“I have a lot of fantasy.”

“One glass of water doesn't equal another. One may just appease the thirst, the other you may enjoy thoroughly. In Japan, people know about this difference.”

“If I had the power, I would ban leggings.”