Bran Ferren

“Encyclopedic article on Bran Ferren at Wikipedia”

“It's disgraceful and embarrassing that the highest technology in a typical inner city high school in this country is the metal detector the students pass through at the front door.”

“Most products are ugly. The harsh reality is that in many of these markets, form follows funding. And that products go where the market takes them.”

“A ‘good 10 percent’ of American products comes out of big-idea organizations that don’t believe in talking to the customer. They’re run by passionate maniacs who make everybody's life miserable until they get what they want.”

“The technology needed for an early Internet-connection implant is no more than 25 years off. Imagine that you could understand any language, remember every joke, solve any equation, get the latest news, balance your checkbook, communicate with others, and have near-instant access to any book ever published, without ever having to leave the privacy of yourself.”

“"Vibrant companies must put together five-year plans. But they must be willing to change these five-year plans every single year."”

“The Internet represents the greatest story telling technology since the development of language. It will be far more important than reading and writing as a purposeful tool. Everything that is enabled by story telling will be enabled by the Internet.”

“[On the need for ultra high definition television] The problem with television isn't the number of horizontal scanning lines. It's the lines of dialogue spoken by the actors.”

“There's no Bits, like Show Bits”

““The Net, I guarantee you, really is fire. I think it’s more important than the invention of movable type.””

“Technology is stuff that doesn’t work yet.”