A biography for Alan Sugarhasn’t been written yet.
“It is torment to be segregated out because of some bit of clothing that you're wearing.”
“I did not come into football to make money. I had already made millions.”
“I'm a commercial person, not an academic.”
“Money is all right but once you have it you learn it's not the be all and end all.”
“I don't like paying 50 per cent of tax.”
“I don't like this young crudeness now which is supposed to be comedy on Friday nights.”
“There is a lot of luck in football. Following England is like following Wycombe Wanders or Leyton Orient. You hope for the best and hope you are lucky.”
“Nobody can honestly say that they never lie.”
“I don't make enemies, it's just I'm not afraid to speak my mind, which can sometimes mean people don't like what I am saying.”
“Well, it's not hard to be number one entertaining Jew. Some of them are quite bleeding bloody miserable, really.”
“I get angry when people bring derisory actions against me.”
“Among some of the youngsters, I think reality TV has installed that culture into them and inspired a few of them into wanting to be 'TV celebrities.'”
“I believe employment regulations for women, whereby the prospective employer is not able to inquire about the interviewee's status regarding children, childcare, or indeed their intention of becoming a parent, are counterproductive.”
“There's too much of a culture that exists out there, what I call an expectancy culture, of things being provided.”
“I like things in their proper places.”
“The only people whose opinions I worry about are my wife, my children, and my employees.”
“I came from a socially deprived background when I was 15, 16 years old, but one thing I knew was one - you don't abuse a policeman, and two - you don't steal things.”
“You've got to admire Sir Richard Branson. He is a completely different style of businessman to me, but you have got to admire what he has achieved.”
“I like to keep fit.”
“I like to be a very fair person.”